Your Goal vs Your Purpose Oct 28, 2021

 “The goal of my business is to help people,” said one sweet, but very tired-looking lady  on a virtual Q&A session. 

“My goal is to make an impact,” said a zealous nurse practitioner who was oozing warmth and fuzzies in a webinar. 

I get...

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3 Pandemic Practices Your Business Should Keep | Kasey Writes Day 10 May 21, 2021

Doing business during a pandemic was a new experience for most entrepreneurs in the workforce. Many were forced to learn brand new systems and technology to keep their business afloat. Now, as the world begins to return to pre-pandemic practices, it has become increasingly apparent that some of...

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